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Market Focus - The Haircare Market in New Zealand, to 2016
Publication Date Sep 2012
Publisher Canadean
Product Type Report
Pages 60
Single User License $ 750.00
Site User License $ 1500.00
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Product Synopsis
- Market Review - The Haircare Market in New Zealand, to 2016 is the result of Canadean's extensive market research
- The report presents quantitative analysis on Haircare consumption trends in New Zealand, covering Haircare consumption volumes and values at market and category level for the latest financial year (current year) and the extreme ends of the historical and forecast periods. The report also presents the current year's data for top brands and distribution channels
- This report brings together Canadean Intelligence's research, modeling and analysis expertise in order to develop the market data. This allows domestic and foreign companies to identify the market dynamics and to understand which categories and segments are showing growth in the coming year

Introduction and Landscape
Why was the report written?
- This report provides authoritative and granular data on the Haircare market in New Zealand to help marketers understand the trends and the underlying reasons behind them
- Based upon primary and secondary research to provide comprehensive and granular data, this report allows marketers to confidently update their strategic and tactical plans

What are the key drivers behind recent market changes?
This report examines the components of change in the market by looking at historic and future growth patterns including the effects of consumers' behavior on total volumes, values, brands selected and types of product chosen.

What makes this report unique and essential to read?
The report provides the latest data on market dynamics in New Zealand Haircare market, providing marketers with the essential data to understand their own, and their competitors', position in the market and the information to accurately identify where to compete in the future.

Key Features and Benefits
Detailed category coverage is provided, covering four product segments that include: Conditioner, Hair Colorants, Perms and Relaxers, Shampoo and Styling Agents.

Detailed product sales segmentation is provided for both volume and value data, and the current year's data for leading brands and distribution channels at category level.

Future forecasts allow marketers to understand the future pattern of market trends, from winners and losers to category dynamics and thereby quickly and easily identify the key areas in which they want to compete in the future.

1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 Category definitions
1.2.2 Distribution Channel definitions
1.2.3 Volume Units and Aggregations
1.2.4 Methodology Summary
2 New Zealand Haircare Market Overview
2.1 Haircare Market Analysis by Value
2.1.1 Overall Haircare Market Value
2.1.2 Haircare Market Value by Category
2.2 Haircare Market Analysis by Volume
2.2.1 Overall Haircare Market Volume
2.2.2 Haircare Market Volume by Category
3 New Zealand Conditioner Market Overview
3.1 Conditioner Value Analysis
3.1.1 Conditioner Market by Value
3.1.2 Conditioner Market Value by Segments
3.2 Conditioner Volume Analysis
3.2.1 Conditioner Market by Volume
3.2.2 Conditioner Volume by Segments
3.3 Conditioner Market Value Analysis by Brands, 2011
3.4 Conditioner Market Value by Distribution Channel, 2011
4 New Zealand Hair Colorants Market Overview
4.1 Hair Colorants Value Analysis
4.1.1 Hair Colorants Market by Value
4.1.2 Hair Colorants Market Value by Segments
4.2 Hair Colorants Volume Analysis
4.2.1 Hair Colorants Market by Volume
4.2.2 Hair Colorants Market Volume by Segments
4.3 Hair Colorants Market Value Analysis by Brands, 2011
4.4 Hair Colorants Market Value by Distribution Channel, 2011
5 New Zealand Perms and Relaxers Market Overview
5.1 Perms and Relaxers Value Analysis
5.1.1 Perms and Relaxers Market by Value
5.1.2 Perms and Relaxers Market Value by Segments
5.2 Perms and Relaxers Volume Analysis
5.2.1 Perms and Relaxers Market by Volume
5.2.2 Perms and Relaxers Market Volume by Segments
5.3 Perms and Relaxers Market Value Analysis by Brands, 2011
5.4 Perms and Relaxers Market Value by Distribution Channel, 2011
6 New Zealand Shampoo Market Overview
6.1 Shampoo Value Analysis
6.1.1 Shampoo Market by Value
6.1.2 Shampoo Market Value by Segments
6.2 Shampoo Volume Analysis
6.2.1 Shampoo Market by Volume
6.2.2 Shampoo Market Volume by Segments
6.3 Shampoo Market Value Analysis by Brands, 2011
6.4 Shampoo Market Value by Distribution Channel, 2011
7 New Zealand Styling Agents Market Overview
7.1 Styling Agents Value Analysis
7.1.1 Styling Agents Market by Value
7.1.2 Styling Agents Market Value by Segments
7.2 Styling Agents Volume Analysis
7.2.1 Styling Agents Market by Volume
7.2.2 Styling Agents Market Volume by Segments
7.3 Styling Agents Market Value Analysis by Brands, 2011
7.4 Styling Agents Market Value by Distribution Channel, 2011
8 Appendix
8.1 About Canadean
8.2 Disclaimer

List of Tables
Table 1: Category definitions - Haircare Market
Table 2: Distribution Channel definitions - Haircare Market
Table 3: Volume Units for Haircare Market
Table 4: New Zealand Haircare Market Value (NZD m)
Table 5: New Zealand Haircare Market Value (USD m)
Table 6: New Zealand Haircare Market Value (NZD m) by Category
Table 7: New Zealand Haircare Market Value (USD m) by Category
Table 8: New Zealand Haircare Market Volume (Units m)
Table 9: New Zealand Haircare Market Volume (Units m) by Category
Table 10: New Zealand Conditioner Market Value (NZD m)
Table 11: New Zealand Conditioner Market Value (USD m)
Table 12: New Zealand Conditioner Market Value (NZD m) by Segments
Table 13: New Zealand Conditioner Market Value (USD m) by Segments
Table 14: New Zealand Conditioner Market Volume (Units m)
Table 15: New Zealand Conditioner Market Volume (Units m) by Segments
Table 16: New Zealand Conditioner Market Value by Brands (NZD m), 2011
Table 17: New Zealand Conditioner Market Value by Brands (USD m), 2011
Table 18: New Zealand Conditioner Market Value by Distribution Channel (NZD m), 2011
Table 19: New Zealand Conditioner Market Value by Distribution Channel (USD m), 2011
Table 20: New Zealand Hair Colorants Market Value (NZD m)
Table 21: New Zealand Hair Colorants Market Value (USD m)
Table 22: New Zealand Hair Colorants Market Value (NZD m) by Segments
Table 23: New Zealand Hair Colorants Market Value (USD m) by Segments
Table 24: New Zealand Hair Colorants Market Volume (Units m)
Table 25: New Zealand Hair Colorants Market Volume (Units m) by Segments
Table 26: New Zealand Hair Colorants Market Value by Brands (NZD m), 2011
Table 27: New Zealand Hair Colorants Market Value by Brands (USD m), 2011
Table 28: New Zealand Hair Colorants Market Value by Distribution Channel (NZD m), 2011
Table 29: New Zealand Hair Colorants Market Value by Distribution Channel (USD m), 2011
Table 30: New Zealand Perms and Relaxers Market Value (NZD m)
Table 31: New Zealand Perms and Relaxers Market Value (USD m)
Table 32: New Zealand Perms and Relaxers Market Value (NZD m) by Segments
Table 33: New Zealand Perms and Relaxers Market Value (USD m) by Segments
Table 34: New Zealand Perms and Relaxers Market Volume (Units m)
Table 35: New Zealand Perms and Relaxers Market Volume (Units m) by Segments
Table 36: New Zealand Perms and Relaxers Market Value by Brands (NZD m), 2011
Table 37: New Zealand Perms and Relaxers Market Value by Brands (USD m), 2011
Table 38: New Zealand Perms and Relaxers Market Value by Distribution Channel (NZD m), 2011
Table 39: New Zealand Perms and Relaxers Market Value by Distribution Channel (USD m), 2011
Table 40: New Zealand Shampoo Market Value (NZD m)
Table 41: New Zealand Shampoo Market Value (USD m)
Table 42: New Zealand Shampoo Market Value (NZD m) by Segments
Table 43: New Zealand Shampoo Market Value (USD m) by Segments
Table 44: New Zealand Shampoo Market Volume (Units m)
Table 45: New Zealand Shampoo Market Volume (Units m) by Segments
Table 46: New Zealand Shampoo Market Value by Brands (NZD m), 2011
Table 47: New Zealand Shampoo Market Value by Brands (USD m), 2011
Table 48: New Zealand Shampoo Market Value by Distribution Channel (NZD m), 2011
Table 49: New Zealand Shampoo Market Value by Distribution Channel (USD m), 2011
Table 50: New Zealand Styling Agents Market Value (NZD m)
Table 51: New Zealand Styling Agents Market Value (USD m)
Table 52: New Zealand Styling Agents Market Value (NZD m) by Segments
Table 53: New Zealand Styling Agents Market Value (USD m) by Segments
Table 54: New Zealand Styling Agents Market Volume (Units m)
Table 55: New Zealand Styling Agents Market Volume (Units m) by Segments
Table 56: New Zealand Styling Agents Market Value by Brands (NZD m), 2011
Table 57: New Zealand Styling Agents Market Value by Brands (USD m), 2011
Table 58: New Zealand Styling Agents Market Value by Distribution Channel (NZD m), 2011
Table 59: New Zealand Styling Agents Market Value by Distribution Channel (USD m), 2011

List of Figures
Figure 1: New Zealand Haircare Market Value (NZD m)
Figure 2: New Zealand Haircare Market Value (NZD m) by Category
Figure 3: New Zealand Haircare Market Share (%) by Category
Figure 4: New Zealand Haircare Market Volume (Units m)
Figure 5: New Zealand Haircare Market Volume (Units m) by Category
Figure 6: New Zealand Conditioner Market Value (NZD m)
Figure 7: New Zealand Conditioner Market Value (NZD m) by Segments
Figure 8: New Zealand Conditioner Market Volume (Units m)
Figure 9: New Zealand Conditioner Market Volume (Units m) by Segments
Figure 10: New Zealand Conditioner Market Value by Brands (NZD m), 2011
Figure 11: New Zealand Conditioner Market Value by Distribution Channel (NZD m), 2011
Figure 12: New Zealand Hair Colorants Market Value (NZD m)
Figure 13: New Zealand Hair Colorants Market Value (NZD m) by Segments
Figure 14: New Zealand Hair Colorants Market Volume (Units m)
Figure 15: New Zealand Hair Colorants Market Volume (Units m) by Segments
Figure 16: New Zealand Hair Colorants Market Value by Brands (NZD m), 2011
Figure 17: New Zealand Hair Colorants Market Value by Distribution Channel (NZD m), 2011
Figure 18: New Zealand Perms and Relaxers Market Value (NZD m)
Figure 19: New Zealand Perms and Relaxers Market Value (NZD m) by Segments
Figure 20: New Zealand Perms and Relaxers Market Volume (Units m)
Figure 21: New Zealand Perms and Relaxers Market Volume (Units m) by Segments
Figure 22: New Zealand Perms and Relaxers Market Value by Brands (NZD m), 2011
Figure 23: New Zealand Perms and Relaxers Market Value by Distribution Channel (NZD m), 2011
Figure 24: New Zealand Shampoo Market Value (NZD m)
Figure 25: New Zealand Shampoo Market Value (NZD m) by Segments
Figure 26: New Zealand Shampoo Market Volume (Units m)
Figure 27: New Zealand Shampoo Market Volume (Units m) by Segments
Figure 28: New Zealand Shampoo Market Value by Brands (NZD m), 2011
Figure 29: New Zealand Shampoo Market Value by Distribution Channel (NZD m), 2011
Figure 30: New Zealand Styling Agents Market Value (NZD m)
Figure 31: New Zealand Styling Agents Market Value (NZD m) by Segments
Figure 32: New Zealand Styling Agents Market Volume (Units m)
Figure 33: New Zealand Styling Agents Market Volume (Units m) by Segments
Figure 34: New Zealand Styling Agents Market Value by Brands (NZD m), 2011
Figure 35: New Zealand Styling Agents Market Value by Distribution Channel (NZD m), 2011

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