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Home Assistance Metrics: Consumer Approaches to Home Emergency Insurance in France
Publication Date Oct 2012
Publisher Finaccord
Product Type Report
Single User License help $ 957.00
 

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Comprising both an analytical report and a convenient data annexe in Excel format, the research quantifies the proportion of consumers in France who hold home emergency insurance, segmented by age, annual household income, living environment and home ownership status. It also investigates the types of policy that they buy (i.e. insurance for electrical emergencies or faults, gas- or boiler-related insurance, water- or plumbing-related insurance or a comprehensive policy covering two or more of these risks), and the distribution channels and interfaces that they use to take out home assistance policies. Distribution channels include direct sales by insurance or assistance companies, sales through electricity, gas or water companies, sales via insurance aggregators or brokers, and packaging with household insurance and banking products; distribution interfaces include face-to-face, online, inbound telephone, outbound telephone and postal sales.

Finally, the report analyses frequency of calls for assistance for home emergency insurance split not only by age and annual household income but also by type of policy as defined above, thereby highlighting importance differences in the propensity to use home assistance policies by customer group.

You may be able to use this report in one or more of the following ways:

- to benchmark your organisation’s performance in home emergency insurance and assistance: given current uptake in France, could your company be selling more of this type of policy?

- to identify the demographic segments that are most likely to use their policies to call for assistance: should these groups be charged more for their cover than less demanding customers?

- to evaluate the opportunities for distributing home emergency insurance through affinity and corporate partners: to what extent will French consumers buy through these means?

- to assess the apparent willingness of consumers to purchase this form of cover online; given the types of device that online buyers report using, what is the scope for marketing more effectively to this audience?

- to understand usage of home emergency insurance and assistance in France, how this varies according to a number of variables and what this might mean for the profitability of your activities in this sector.

1.0 INTRODUCTION

What is this report about? 

Rationale 

European consumer research 

Other international research reports 

 

2.0 SURVEY ANALYSIS

Introduction 

Uptake of home emergency insurance 

Segmentation by type of cover 

Segmentation by age group 

Segmentation by annual household income band 

Influence of environment, dependents and home ownership 

Relationship with household insurance 

Relationship with bill payment protection insurance 

Distribution of home emergency insurance 

Distribution channels used for home emergency insurance 

Distribution interfaces used for home emergency insurance 

Cross-tabulation of distribution channels and interfaces 

Frequency of usage of home emergency insurance 

Frequency of calls for assistance 

Segmentation by type of cover 

Segmentation by age group 

Segmentation by annual household income band 

 

3.0 APPENDIX

Research sample statistics 

Research structure

Title Date Price
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Insurance and Assistance linked to Payment Cards and Bank Accounts in Canada investigates the market for insurance and assistance policies linked to banking products in this country. Drawing on the re ...Read More
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SummaryThis comprehensive SWOT profile of (I.Z) Queenco Ltd. provides you an in-depth strategic analysis of the company’s businesses and operations. The profile has been compiled by GlobalData to br ...Read More
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SummaryThis comprehensive SWOT profile of 1199SEIU Benefit and Pension Funds provides you with an in-depth strategic analysis of the company's businesses and operations. The profile will give you a cl ...Read More
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141 Capital Inc. - Strategic SWOT Analysis Review
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SummaryThis comprehensive SWOT profile of 141 Capital Inc. provides you with an in-depth strategic analysis of the company's businesses and operations. The profile will give you a clear and an unbiase ...Read More
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SummaryThis comprehensive SWOT profile of 1pm plc provides you an in-depth strategic analysis of the company’s businesses and operations. The profile has been compiled by GlobalData to bring to you ...Read More
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1st Capital Bank (FISB) - Strategic SWOT Analysis Review
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SummaryThis comprehensive SWOT profile of 1st Capital Bank provides you with an in-depth strategic analysis of the company's businesses and operations. The profile will give you a clear and an unbiase ...Read More
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1st Centennial Bancorp (FCEN) - Strategic SWOT Analysis Review
By GlobalData
SummaryThis comprehensive SWOT profile of 1st Centennial Bancorp provides you with an in-depth strategic analysis of the company's businesses and operations. The profile will give you a clear and an u ...Read More
Jul 2013 $300.00
1st Century Bancshares, Inc. (FCTY) - Financial and Strategic SWOT Analysis Review
By GlobalData
SummaryThis comprehensive SWOT profile of 1st Century Bancshares, Inc. provides you an in-depth strategic analysis of the company’s businesses and operations. The profile has been compiled by Global ...Read More
Jul 2013 $300.00
1st Colonial Bancorp, Inc. (FCOB) - Strategic SWOT Analysis Review
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1st Colonial Bancorp, Inc. (FCOB) - Strategic SWOT Analysis Review provides a comprehensive insight into the company’s history, corporate strategy, business structure and operations. The report cont ...Read More
Jun 2013 $125.00

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